Jonas Sofa Collection (2017)

Design Within Reach, USA

As the final project in 2016, we are proud to extend the collaboration with Design Within Reach with the studio’s most important project for the US market to date; the Jonas Sofa Collection. The seating range is the result of a close collaboration with the DWR product development team and craftsmen at the factory in Winnepeg, Canada.
With a specific request for a multi-functional and versatile furniture range suitable for many users and living conditions  the Jonas Collections is designed to become a social hub in the  house for people to gather around. A sofa is the natural center-piece in a living room and I believe it should express confidence, quality and comfort, says Jonas Wagell, but it also has to be timeless and have a humble and unobtrusive expression to last for many years to come.



Jonas Collection includes four models and is available in four standard textile qualities and a total of 15 colours. The range is available in DWR stores in North America and online at

Project information

  • Title: Jonas Sofa Collection
  • Object: Sofa range
  • Client: Design Within Reach
  • Materials: Plywood, steel, cast aluminium, feathers, micro fiber and fabric upholstery.
  • Design: Jonas Wagell
  • Year: 2016


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